"Understanding the Millennial Mind;
A Menace or Amazing?"
by Scott Degraffenreid
eBook Format
The generation born since 1982 - Millennials, has unique capabilities and challenges in the workforce and society. Traditional management strategies are ineffective and don't leverage the technical and processing skills with which they exceed previous generations. The way they have been raised to look at and interact with the people, systems and technologies in their world must be understood to effectively manage and market to the Millennial Generation.
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After 60 days, all sales are final.Also available - eCourse - Millennials - Retail Price $49.95
eCourse on Millennials Plus eBook - Special Introductory Bundle Price $59.95
Softcover Version $24.98 plus Shipping and Handling
Author: Scott Degraffenreid
Scott Degraffenreid is a Social Network Architect that works with Fortune 500 companies designing programs that increase employee retention and preserve tenure equity. He is an expert in creating training materials and strategies that reduce voluntary turnover, motivate and keep key team members and increase productivity and customer satisfaction - with tactics that are long lasting and that do not increase compensation or recurring costs.
He is also an expert on generating organic referrals to increase the customer base without increasing the marketing budget. People are the new media, and learning to motivate them to tell your story is an art and a science.
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