"Embracing the N.U.D.E. Model - The New Art and Science of Referral Marketing"
by Scott Degraffenreid
Softcover Format
Proven strategies that create dramatic increases
in organic referrals from your customers .
The secrets to formulating a strategy
(The N.U.D.E. Model) that creates
high profit marketing results without
increasing the marketing budget.Retail Price:$19.95
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Author: Scott Degraffenreid
Scott Degraffenreid is a Social Network Architect that works with Fortune 500 companies designing programs that increase employee retention and preserve tenure equity. He is an expert in creating training materials and strategies that reduce voluntary turnover, motivate and keep key team members and increase productivity and customer satisfaction - with tactics that are long lasting and that do not increase compensation or recurring costs.
He is also an expert on generating organic referrals to increase the customer base without increasing the marketing budget. People are the new media, and learning to motivate them to tell your story is an art and a science.
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